18 Jul, 2020
The Power of Brands in the Silicon Valley
Brigitte Bojkowszky, Ph.D.

BrandsTalk podcast episode #1 in conversation with Earl Schaffer

If you want to learn about the power of brands and how it influences doing business in the Silicon Valley tune into my first episode of the BrandsTalk podcast and listen to my conversation with Earl Schaffer.

Available on Apple Podcasts and Spotify

Earl Schaffer is Deputy Director at Open Austria – the official Austrian presence in the Silicon Valley and joint initiative between Advantage Austria and the Austrian Foreign Ministry. He is Project Manager of the “Advantage Austria” side of the team where he supports Austrian Businesses and their international partners in entering the US market. 

Earl also manages the GoSiliconValley Initiative (a program that supports Startups in their US ambitions) as well as the prestigious Stanford Partnership Agreement, which allows Austrian companies access to a world class networks of experts at Stanford University in Palo Alto.

Just recently, Earl started his own podcast series called “Where to start up”, where he invites innovators, entrepreneurs, investors and more to tell their stories and to discuss insights from their businesses.  

Earl Schaffer’s podcast: “Where to Start Up” is available on Apple podcast and Spotify

Find Earl Schaffer:

linkedin.com/in/johannesearlschaffer

Earl.Schaffer@advantageaustria.org

Mafalda Luz (BSc)

"Ich hatte das Vergnügen während meines Austauschsemesters in Wien Dr. Brigitte Bojkowszkys Studentin zu sein. Es war mit Abstand eine der am besten unterrichteten Klassen, in denen ich das Gefühl hatte, wirklich etwas fürs Leben gelernt zu haben. Dr. Bojkowszky ist eine exzellente Professorin, äußerst professionell und sehr...

Thekla Klingemann (MSc WU, CEMS MIM)

"Im Wintersemester 2019 habe ich den Kurs 'Global Branding' bei Frau Bojkowszky im Rahmen meines Masterstudiums belegt. Frau Bojkowszky bringt eine unglaublich hohe Leidenschaft für das Thema Branding mit und versteht es auch komplexere Sachverhalte einfach darzustellen und verständlich zu erklären. Ihre Vorlesung war stets...

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